Rollover Chicken Hotdogs launch in SPAR Scotland stores
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Rollover Chicken Hotdogs launch in SPAR Scotland stores

Category: Product Launch
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SPAR, the leading convenience retailer in Scotland, is launching the new Chicken Hotdog from Rollover on 15 March in 100 SPAR stores around the country.

The six-week exclusive launch with SPAR Scotland will be available in all CJ’s food-to-go counters and a number of independent SPAR stores.

Stephen Brown, Head of Food-to-Go at SPAR Scotland, said: “We are delighted to be working with Rollover on this new product development launch. Choosing SPAR to be its exclusive launch partner is great for our stores. Rollover products form part of our CJ’s food to go range and the new Chicken Hotdogs allow us to expand on our current offering.

The Rollover Chicken Dog is a new option to diversify consumers’ protein intake. Served on a classic Rollover French Baguette, the Rollover Chicken Hotdog is tapping into the chicken trend.

“With a RRP of £2.20 the product gives a healthier option to customers whilst delivering great taste and innovation within the category. We look forward to working with Rollover in the future by developing further ranges and opportunities within the food-to-go category,” Brown added.

Tony Owen, Rollover Sales & Marketing Director, commented; “We are equally delighted to be working with CJ Lang & Son as a partner on this launch. Chicken is very much the dominant protein in the food-to-go category and it’s exciting to add this to our range for SPAR Scotland customers.”

Available exclusively in participating SPAR stores from 15 March – 30 April 2021, the new Rollover Chicken Hotdog has a RRP of £2.20.

Other Rollover products sold in SPAR Scotland stores include the Original Hot Dog, Chilli Cheese Hot Dog, Breakfast Sausage, Nachos, Breakfast Muffins plus many more.

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